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Breaking product discovery into first principles☝️, the problem with 0-1 metrics 🤔, staying sharp💡🧠

TLDR Product <dan@tldrnewsletter.com>

August 20, 10:07 am

TLDR Product
Product discovery involves reducing risk through research to ensure that solutions effectively address meaningful problems. 

TLDR

Together With Persona

TLDR Product Management 2024-08-20

8 tips to improve online customer verification without annoying your users (Sponsor)

Customer verification and user experience are often seen as competing goals, but you can find a happy medium. Download Persona's PDF guide to learn how.

Covered in this guide:

📥 Download the PDF

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News & Trends

Breaking product discovery into first principles (10 minute read)

Product discovery involves reducing risk through research to ensure that solutions effectively address meaningful problems. It focuses on validating assumptions, balancing problem and solution exploration, and involving cross-functional teams to make informed decisions about whether to proceed, pivot, or abandon ideas.
Could GenAI help to slow dementia and cure elderly loneliness? (6 minute read)

The intersection of generative AI and elder care offers promising solutions for dementia and loneliness, enhancing the quality of life for the elderly. However, careful ethical consideration is crucial to ensure responsible and effective use. The future of elder care lies in blending human empathy with AI.
The "P" word, legitimacy, and challenging our default models and frames (8 minute read)

A reflection on evolving perspectives, challenging established organizational models, and addressing how the dissolution of social contracts within companies undermines the effectiveness of "mission command" leadership. This piece argues that such leadership only works when trust, integrity, and shared goals are intact, and points out that increasing political divisions and mistrust within organizations are eroding these essential components.
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Opinions & Tutorials

The problem with 0-1 metrics (4 minute read)

While it is important to focus on outcomes over outputs, when progress takes time to detect, relying solely on outcome metrics can be unhelpful. To effectively measure progress, teams should use a combination of pragmatic output metrics and regular check-ins while keeping long-term goals in mind.
How are intelligent tools reshaping the role of product? (6 minute read)

As AI tools advance, product professionals' roles are shifting from technical tasks to areas where they can truly add value, like strategic vision and user empathy. To stay relevant, they must embrace and integrate AI, using it to achieve broader business goals while critically thinking about its best applications and potential. Adaptability and growth in this new landscape are essential.
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Resources & Tools

Stomio: Make your Beta projects 10x more impactful at half the time needed (Sponsor)

A Beta project is only as good as the insights you get from it. Stomio helps 10x the impact of your Beta with templates and AI tools that help you launch faster, better ways to collect feedback, and native analytics that tell you where you need to improve. Launch new products confidently with your customers. Try Stomio for free (no CC required)
Staying sharp in a fast-paced world (6 minute read)

Continuous learning is crucial for product managers as their role expands across business and technology. To stay ahead, use two learning strategies: focused learning to master specific expertise and serendipity learning to stay updated on emerging trends.
Decoding “outcome-driven” product development (10 minute read)

Misalignment of focus and ownership around outcomes can harm both the success and culture of a product development team, making it unsustainable to rely on an output-driven approach. Conversely, aligning ownership and focus on outcomes accelerates value creation, fosters empowerment, and enhances business impact, providing a lasting advantage.
Building 0 to 1 products and the inside story of Figma Slides (56 minute podcast)

Mihika Kapoor, product lead at Figma, recognized the need to combine FigJam's interactive feedback with Figma's visual fidelity, which she initially pitched at a PM offsite in 2022. Through prototyping, hackathons, and persistence, she gained internal support, eventually leading to Figma Slides' successful launch. The story highlights the importance of collaboration, iteration, and a clear user-focused vision in building 0 to 1 products.
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Miscellaneous

Learn how to say no if you want to thrive (6 minute read)

Success in digital products demands focus, but others will often push for more. Help them self-reflect by asking how their requests align with goals and strategy, leading them to prioritize what truly matters. This approach preserves focus without harming relationships.
Pricing masterclass: everything you need to know about SaaS pricing (88 minute podcast)

This podcast covers essential strategies for optimizing SaaS pricing, including setting pricing, designing a pricing page, managing feature paywalls, converting free users to paid, handling cancellations, and quick pricing wins, with key takeaways on avoiding common pricing mistakes, evolving pricing as a company grows, and learning from both B2B and B2C pricing models.

Quick Links

Positioning stacks (2 minute read)

Effective positioning involves addressing the core problem, target audience, solution uniqueness, competitive edge, and product category during development and communicating in reverse, from product category to core problem.
How to craft onboarding surveys users love: 5 do's and don'ts (4 minute read)

When designing user onboarding, start with simple questions, explain how these questions benefit users, show care by asking about users' goals early, personalize follow-up questions based on previous answers, and avoid onboarding gaps by ensuring team alignment.

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Thanks for reading,
Ellen Le & Sinan Zhang


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