Kit Kat got a bulky new logo that looks a lot more like an actual Kit Kat (1 minute read)
Kit Kat's new U.S. logo, designed by Sterling Brands, features bulkier, straighter letters with a dark drop shadow that exude an energetic and clean aesthetic, much like a loud snap. The rebrand aims to enhance the brand's iconic 'break' while maintaining the familiar shape and size of the packaging, offering a cleaner and somewhat retro look. This redesign comes as Hershey seeks to boost candy sales amidst consumer cutbacks on discretionary spending.
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Mozilla's Latest Logo May be a Prehistoric Throwback (1 minute read)
Mozilla's latest logo features a design that seems to resemble a dinosaur, potentially a nod to its old mascot. The update to the "Moz://a" logo was shared in a blog post, and a new symbol with an eye-like dot was found in some Github code commits, hinting at a possible flag representation. Initially designed by Shepard Fairey and retired in 2012, the original red dinosaur logo seems to have inspired this new homage.
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Canva Steps Up to Challenge Adobe with AI Acquisition and Partnerships (4 minute read)
Canva is ramping up its ambitions in the AI design space with strategic moves, including acquiring Leonardo.Ai and partnering with Getty Images. The addition of Leonardo.Ai's generative models boosts Canva's AI capabilities, while Getty Images' vast library provides users access to millions of premium visuals. These strides challenge Adobe's dominance by enhancing Canvas offerings and expanding its user base, particularly among professionals and businesses.
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We're in the "Discord Bot" Era of Design (3 minute read)
The current "Discord bot" era of design with AI faces challenges but offers opportunities. Issues include AI targeting the "blank canvas problem" and the limitations of natural language for visual ideas. Opportunities lie in enhancing iteration and using screenshots as inputs, enabling AI to refine designs and create compelling visual languages.
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From Minimal to Meaningful (2 minute read)
Material Design's evolution over the past decade highlights a shift from minimalism to emotional resonance. The journey involved breaking traditional design rules, prioritizing feelings over function, and embracing collaboration over rigid consistency. This approach has led to more personalized, engaging digital experiences, shaping a compelling future for design systems.
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Design System Organizer (Figma plugin)
Copy styles and variables between files, perform selective swap libraries by selection/page/document, and manage Components, Styles, and Variables in one place.
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Why the DNC is still using a logo designed for Joe Biden (2 minute read)
The DNC logo, which features the three wavy red lines from Biden's campaign, symbolizes party unity and fits into the larger Democratic brand. Unlike the Republican National Convention's uniform design, the DNC uses various fonts for different messages. Kamala Harris' campaign has a newer, less established logo.
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Simplicity in UX Design: Eliminate the Unnecessary (2 minute read)
Overcomplicating designs with excessive features can overwhelm users and detract from their experience. The key to creating effective simplicity is understanding user needs, focusing on essential features, and avoiding unnecessary complexity. Simplifying UX design by removing unnecessary elements ultimately enhances user satisfaction and improves the overall effectiveness and usability of the product.
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Unveiling Inspiring UI Design Examples and Insights (7 minute read)
User Interface (UI) design is the art of crafting digital experiences that blend aesthetics with functionality, creating seamless and enjoyable interactions. This article explores exemplary UI design websites, showcasing how thoughtful design elevates user satisfaction. These examples illustrate the profound impact of well-crafted UI design, whether through Apple's minimalist elegance or Slack's user-friendly interface.
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Thanks for reading,
Jae Lee, Matej Latin & Ralph Brinker
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