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Explicitly State the Difference Between Options | Content Strategy: Study Guide

Nielsen Norman Group <alertbox@nngroup.com>

August 26, 2:30 pm

Explicitly State the Difference Between Options | Content Strategy: Study Guide
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NN/g Newsletter
New Articles

Explicitly State the Difference Between Options

 

Taylor Dykes · 5 min read

 

When the key differences between choices are implied or buried, users often select the wrong option or misunderstand the features.

 

Content Strategy: Study Guide

 

Anna Kaley · 4 min read

 

Unsure where to start? Use this collection of links to our articles and videos to develop processes, standards, and strategies for effective content.

 


New Videos

🎥 Research Repositories 101

 

Maria Rosala · 4 min video

A research repository is a central place where user research is stored. The tool used, how contributions are made, and how research is stored can impact its adoption.

🎥 MVP: Why It Isn't Always Release 1

 

Sara Paul · 4 min video

A minimum viable product (MVP) is a reasonable representation of your product that maximizes feedback on your core value proposition. It doesn’t need to be release one, but can be a simple experiment.
 
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