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Brighter Google β€œG” 🌈, Reels First Instagram 🎬, Premiere on iPhone πŸ“±

TLDR Design <dan@tldrnewsletter.com>

October 1, 12:20 pm

TLDR Design
Google is updating its signature "G" logo company-wide with a brighter, four-color gradient design that was initially introduced for Google Search β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ  β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ β€Œ 

TLDR

TLDR Design 2025-10-01

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News & Trends

Google's β€œG” Gets a Brighter Look (1 minute read)

Google is updating its signature "G" logo company-wide with a brighter, four-color gradient design that was initially introduced for Google Search earlier this year. The refreshed icon retains Google's iconic four colors while incorporating more vibrant hues and gradient effects to symbolize AI-driven innovation and creative energy. The new design represents Google's evolution in the AI era and will roll out across products, platforms, and services in the coming months.
Instagram tests redesign focused on Reels (1 minute read)

Instagram is testing a redesign in India and South Korea where Reels becomes the main page, Stories stay on top, and navigation is adjusted to include a Following tab with All, Friends, and Latest feeds. The swipe-based interface makes it feel more like TikTok. Meta stresses it's only a limited experiment for now.
Adobe Premiere for iPhone now available – free with catches (3 minute read)

Adobe has launched Premiere for iPhone, a free mobile version of its pro video editor that offers multi-track editing, AI-powered audio tools, Firefly generative effects, and seamless export to social platforms. Designed for creators and social content, it can be used standalone or alongside Premiere Pro on desktop, though advanced features and extra storage require Adobe credits.
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Opinions & Tutorials

Bringing Figma Make to the Canvas (3 minute read)

Figma now allows users to copy designs directly from Figma Make previews into the design canvas as editable layers, eliminating the need for export steps and enabling seamless collaboration. The company purchased the technology behind the html.to.design plugin from divRIOTS to enhance this functionality after observing community adoption patterns. This "Copy design" feature transforms AI-generated outputs into dynamic building blocks that teams can iteratively refine from prototype to production.
AI Won't Replace Designers But It Will Redefine Design (8 minute read)

AI design tools excel at generating variations and handling repetitive tasks, but lack the contextual understanding, strategic thinking, and human-centered problem-solving that define professional design work. Rather than replacing designers, AI is creating a collaborative model where machines handle mechanical execution while humans focus on strategy, user empathy, and creative direction. The most valuable designers of the future will be creative strategists who leverage AI capabilities while providing the irreplaceable human insight that transforms generated content into meaningful, purpose-driven solutions.
Design at scale isn't flashy – but it's the most interesting work in the room (6 minute read)

Design at scale focuses less on flashy visuals and more on building adaptable, user-centered systems that billions rely on daily, balancing consistency with flexibility across cultures, devices, and contexts. Designers at companies like Grammarly, Google, and Landor stress collaboration, experimentation, and inclusivity, showing that scalable design is both highly creative and crucial for shaping resilient, human-centered products and systems.
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Launches & Tools

Design Stunning UIs with AI (Website)

Generate stunning and user-friendly designs with Banani's AI UI generator.
ASCII Diagrams (Website)

Create infinite ASCII diagrams, save to Google Drive, resize, freeform draw, and export straight to text/html.
AI Video Clipping Agent (Website)

HiClip instantly turns long videos into trending Shorts, Reels, and TikTok. Its AI identifies high-engagement moments, adds captions, and reframes content for all platforms.
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Miscellaneous

Design Attractors (5 minute read)

Design system specialists face potential obsolescence as artificial intelligence develops the ability to synthesize "design attractors" β€” stable solutions, such as accessible button contrast ratios, that emerge naturally from usability constraints. AI systems already understand fundamental design principles without explicit instruction and could eventually gather organizational requirements to create self-organizing design systems. While current AI lacks the accuracy needed to manage complex human expectations, the evolution toward trustworthy AI-driven design automation may eventually eliminate the need for dedicated design system roles.
Piccalio Unveils New Brand Identity: From Toys to Timeless Furniture (2 minute read)

Piccalio has rebranded to reflect its evolution from Montessori-inspired toys to timeless, multifunctional children's furniture that balances playfulness with modern design. The refreshed identity emphasizes natural materials, sophisticated colors, and β€œkid forward, design forward” pieces meant to be proudly integrated into family homes rather than hidden away.
Beyond individual productivity: rethinking AI strategy in product teams (6 minute read)

A UX designer's thesis explored how generative AI is reshaping collaboration between designers and developers. Findings show AI speeds up individual work but rarely improves teamwork, augments rather than replaces skills, and is widely adopted without clear strategy. The study concludes that AI highlights the importance of strong collaboration frameworks and calls for moving from fragmented, individual use toward team-wide, structured adoption with shared practices, training, and governance.
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Quick Links

What Happens When an AI-generated Artist Gets a Record Deal? A Copyright Mess (5 minute read)

Record company Hallwood Media signed a deal with lyricist Telisha "Nikki" Jones, whose AI-generated R&B artist, "Xania Monet," has garnered millions of streams despite having AI-created vocals, visuals, and music produced through Suno.
Kenza Celebrates Human Artistry by Turning Ballet Into Eye-popping Digital Art (5 minute read)

Berlin-based design consultancy Kenza created "Poetry of Mindful Motion," a film that showcases world-class ballet dancer David Motta Soares, transformed into a digital character without the use of AI assistance.
The Delightful Unnamed with animator Qian-Hui Yu (3 minute read)

Qian-Hui Yu's solo exhibition β€œThe Delightful Unnamed” at London's Pocko Gallery showcases her hand-drawn film β€œThe Statue in the Garden” alongside ceramics, mixed-media works, and illustrations inspired by her move to Stoke-on-Trent.

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Thanks for reading,
Jae Lee, Matej Latin & Ralph Brinker


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