Taste is eating Silicon Valley (5 minute read)
As software becomes commoditized, taste β encompassing design, branding, and user experience β has emerged as the key differentiator for tech companies, influencing how products are perceived and adopted. Leaders must now master cultural relevance alongside technical innovation to succeed in this new era where taste is as crucial as functionality.
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Founder mode, innovation, and why women are well positioned to lead (6 minute read)
This article discusses the differences between founder mode and manager mode in leadership, arguing that while manager mode is effective for scaling established companies, founder mode is crucial for innovation, particularly in early-stage startups or when facing disruptive changes like the introduction of GenAI. It also highlights how women leaders can successfully navigate founder mode by adopting a nurturing, collaborative approach while maintaining urgency and decisiveness.
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Should your new feature be free or paid? (4 minute read)
Freemium strategies are powerful, but deciding whether new features should be free or paid requires careful consideration. Key factors include whether the feature drives retention, has virality, supports paid use cases, or is a commodity, while also balancing complexity and innovation to maintain competitiveness and brand perception.
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Why platform product management is hard! (5 minute read)
Platform PMs must understand both the needs of their users and their users' end customers. This broader view enables building a platform that solves user needs while empowering them to address their customers' problems. By mastering this, platform teams can shift from being reactive to proactive, anticipating needs instead of merely responding to requests.
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Product-led growth masterclass: how world class companies grow in 2024 (132 minute podcast)
Key lessons from this podcast include using the Product-Led Growth Iceberg Framework sequentially, optimizing 2-3 layers aligned with current goals, and recognizing that PLG might not always be the best go-to strategy, depending on factors like customer lifetime value and product complexity. Additionally, avoid over-relying on A/B testing or growth teams as a crutch and prioritize building trust early on through strong business understanding and consistent communication.
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The power of your voice (6 minute read)
We expect leaders to excel in communication, valuing those who speak and persuade effectively. Treat speaking as a skill β practice builds confidence and influence.
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Thanks for reading,
Ellen Le & Sinan Zhang
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