Strava congratulated me today that I hit another week of running, which I found awfully nice of the app, but also a but dumb. Strava should know that I usually run much more than once per week. I just have too much on my plate right now and cannot fit in more runs, which totally annoys me. It will get better next week, I hope!
I did go running in this beautful nature reserve again with the weird sand dune.
Enjoy these five articles and then go running! 🏃🏻♂️
In speaking with my friends over the past few weeks, I know I’m not the only one feeling this way. The situation in the US has been increasingly dire over this past year. Tensions are at an all time high. The very foundations of our democracy are threatened.
And influencers are posting run outfit selfies.
So the question that’s been on my mind (and one that has percolated for years, especially since 2020): if you have an active social media platform, especially a large one, what do you do with that during these times?
Yes, athletes have to take a stand against evil, we all do. Otherwise evil wins. It is just that simple.
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Most of us shape our lives around work: We choose a city based on where our industry is, and choose a home with a reasonable commute in mind. In a chaotic job market where workers feel an increasing loss of agency, some of them, myself included, are reclaiming it by shaping their lives around their hobbies instead.
It’s no secret that hobbies are good for us. They reduce stress, help us form social connections, and strengthen our sense of self. For extreme hobbyists, they can shape your entire being.
Obviously, this ship has sailed for me, but it does sound fun.
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Last fall, Jornet, who grew up in Spain and now lives in Norway with his trail-runner wife and their three children, flew to the United States and set off on his most radical (or cockamamie) challenge yet — an adventure he cooked up called States of Elevation. He climbed 72 of the highest peaks in the Western states over the course of a month, and, just for good measure, he also cycled between all of them — a ride totaling over 2,500 miles.
I’m exhausted just writing about it! But as I discovered in our conversation, Jornet is not just physically extreme; he is also a deep thinker who has important lessons to impart about what our bodies and minds are capable of when we push them, the joy — and danger — that effort can bring and the distinct, but no less difficult, challenges of everyday life on the ground.
Kilian Jornet really is an impressive person, so much more than “just” a runner.
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For some of you, your phase might be that your plan has recently ended, you’ve run your goal race, or life has simply shifted and you’ve lost your usual weekly structure.
Suddenly you’re in running “limbo” either on your own or not at all. There’s no one expecting you and no one noticing if you don’t show up.
I totally know that feeling. I think we are all in this stage every once in a while.
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All of the different positioning makes for a more diverse and even fractured market. Long gone are the days when all running brands essentially looked the same. Now runners are able to bring their personalities to their running through what they wear and the brands with which they align themselves. For many people, running is no longer something you just do, it’s an expression of who you are. And at Like the Wind, we’re here for that. LtW exists to tell stories about global running culture, wherever and however that shows up. Paris was a concentrated collection of the diversity that exists in running. And I have no doubt that this year - as has been the case since the Covid 19 pandemic loosened its grip - is another step on a road to running being one of the most powerful expressions of people’s personalities.
I just love it how running brands are penetrating the fashion industry. There is so much more about running than just performance apparel, just like there is more about running than just numbers, but lots of stories to be told.
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If you missed last week’s edition, you can read it here:
Now, go running!
— Nico
🏃🏻♂️