The best companies hiring PMs right now (4 minute read)
PM hiring has decreased since 2022, but companies like ByteDance and Apple have increased PM recruitment. Meta has cut back on PM hires to focus on efficiency. Mid-level PMs remain in demand across top tech firms, with principal and group PM roles seeing a decline as companies reduce middle management.
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The simple to WTF product scale (5 minute read)
The "simple to WTF" scale illustrates how product descriptions can vary from straightforward to excessively complex. Make products more understandable, memorable, and compelling to potential customers by seeking feedback and aligning descriptions with familiar categories.
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The rise of software as a workforce (4 minute read)
Software is evolving from a tool we use into a workforce we manage. This transformation changes jobs from hands-on execution to orchestration and refinement. The shift will revolutionize how we interact with and build technology.
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How to build your GTM strategy from scratch (6 minute read)
The Go-To-Market journey goes through three critical stages: Problem-Solution Fit (gaining initial paid customers), Product-Market Fit (building a sustainable business model with strong retention), and Go-to-Market Fit (establishing predictable customer acquisition channels). Product-Market Fit is an iterative cycle of testing and refining assumptions, not a single magical moment.
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What finesse looks like when reading people and situations (6 minute read)
"Finesse" is a nuanced skill for handling people and situations effectively. This post breaks down how to deliver bad news thoughtfully, navigate power dynamics, and prioritize impact over intention. It emphasizes the importance of strategic thinking in communication, advising a focus on mutual advantage and careful interpretation of popular sayings for more sustainable relationship-building.
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Thriving in a virtual team (5 minute read)
Today's product manager has to juggle several roles - leading the team, driving productivity, and providing foundational support. Success hinges on three mindset shifts: see following as leadership, share work early for progress, and always have a plan to enable teamwork.
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Even more insights from Duolingo's monetization product leader (4 minute read)
In this article, Matt Long, Duolingo's Senior Director of Product, discusses key strategies for maximizing revenue, including the use of one-time purchases to drive user engagement, A/B testing to refine pricing, and learning about financial metrics by working closely with finance teams. The article also covers challenges in pricing transparency across regions, strategies to improve free-to-paid conversions, and approaches to avoid user frustration with price differences in A/B tests.
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Airbnb's comeback story: the founder mode approach (6 minute read)
Founder mode, where company founders stay deeply involved in daily operations through direct communication and quick decision-making, helped drive Airbnb's return to profitability. This management approach requires founders to excel at reading markets and pivot quickly when needed. Effective for maintaining vision and course correction, founder mode depends on diverse sources for innovation rather than just the founder's input.
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La dolce vita di un product manager (5 minute read)
True work-life balance requires focusing on purpose-driven progress and positive attitudes rather than strict time management between work and personal life. Celebrate achievements and personal growth alongside professional success. Individuals can achieve more meaningful and sustainable balance by pacing progress with purpose rather than time.
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The product manager's decision making dilemma (6 minute read)
Product managers have to constantly prioritize, balancing diverse feedback from customers, sales teams, engineers, and designers against limited resources and the need to deliver consistent value. Frameworks like MoSCoW and KANO can help guide decisions. Successful prioritization must always align with product vision, customer needs, potential impact, and risk assessment.
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The team matching process at Apple, Meta, and Google (3 minute read)
This is a comparison of three team-matching approaches in big tech: Google and Microsoft's Structured Marathon is a thorough, multi-step process; Meta's Quick Match emphasizes speed and efficiency; and Amazon and Apple's Shadow Game focuses on informal networking and pre-matching play.
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Ellen Le & Sinan Zhang
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